ClearView Auto Slashed Their ACoS from 52% to 18% with Keyword Restructuring

ClearView Auto sells car phone holders, dash cameras, and interior accessories. Their PPC campaigns were generating sales, but at an ACoS of 52%, they were barely breaking even on ad-driven revenue. Scaling up just meant losing more money faster.

ClearView Auto overspent on broad-match PPC for car accessories. Keyword Hunters' PPC analysis built a tiered structure that cut waste and raised profit.